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Andrzej Kowalczyk

Lead Designer

Andrzej Kowalczyk

biuro@vistulabrand.pl

Graphic mark designPrint preparation (DTP)Visual identification systemsCompany color selection

A designer who looks at numbers and utility

Andrzej has been involved in graphics since January 2012. Before founding Vistula Brand Factory in September 2016, he worked for four years in a large printing house on Gdańska Street in Bydgoszcz. There he learned that a project must not only look good on a monitor but, above all, must be easy and cheap to print. We get straight to the point – without unnecessary decorations that only increase production costs for subcontractors.

In 2023 alone, Andrzej prepared exactly 84 graphic mark designs for local companies. Each of them started with a pencil sketch, and not from copying templates from the web. He doesn't look for inspiration in the clouds; he analyzes what your competition is doing. If you run a car workshop, your logo should build trust with drivers, and not look like a flower shop. Does it work? It works. And that's exactly what his work is about.

Andrzej believes that a logo is a working tool, and not a picture for a frame. Therefore, at Vistula Brand Factory, he ensures that every graphic element helps you sell services. Zero fluff about color psychology for three hours. Instead, you get concrete files in formats that you can immediately send to a sign contractor or a car wrapping company. Without asking for revisions and without stress.

Over the last few years, Andrzej has helped 312 companies from the Kujawsko-Pomorskie region step out of the visual shadow. The average time to prepare the first version of a project for him is exactly 9 business days. He doesn't promise miracles in one evening because good work takes time to think through, but he also doesn't drag out deadlines indefinitely. With us, a deadline is sacred.

He tells you straight talk what he thinks about ideas that might hurt your brand. If he thinks a given color won't work on your facade or will be unreadable on a business card, he will tell you immediately. Thanks to this, our clients save an average of 1400 zł on corrections they would have to make if no one had warned them beforehand. In marketing for small companies, effectiveness counts, and Andrzej has it in his blood.

Privately, he is a fan of old motorization and local Bydgoszcz history. This attachment to specifics and solid foundations is visible in every project that comes out from under his hand. At Vistula Brand Factory, he ensures that every company, regardless of whether it employs 2 or 20 people, has an image it doesn't have to be ashamed of in front of larger players on the market.